Capri Sun

RoleEmbedded photographer · advertising stills · social films directedDeliveredRetouched product and lifestyle stills.ProductionNimble ContentDirectorAdam AzimovShot inMiami

On set for the production company. Kids at a ballpark, an open field, full sun. I picked up the vertical social films as well, so the day went home with three things instead of one.

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One shoot day.
Two campaigns.

I shot the product as its own campaign. Those images are still working, long after everyone else went home.

Off the shoot

  • Stills · lifestyle images off the same setups, plus one setup of my own for the product
  • Vertical social films · directed and shot
  • The spot · Adam Azimov and his crew
  • 3 images licensed, 1 year, exclusive, United States
  • A year of paid advertising, and organic social in perpetuity